8/31/2023 0 Comments Casey newton twitterHamza Shaban is a reporter for Yahoo Finance covering markets and the economy. "Giving an app your bank account information, purchase history, and a record of your medicines is a whole lot different than everyone making 'Barbie' and 'Oppenheimer' jokes and posting memes," he said. "If he pulls it off, an app that’s Twitter, TikTok, and Amazon, that would be a very valuable company," said Joshua White, professor of finance at Vanderbilt University.īut Musk’s rocky takeover of Twitter and his erratic leadership style have left White and others skeptical of the ambitious plans to turn Twitter into a whole new experience of life-encompassing software. To Musk and his supporters, though, the financial upside and influence of a super app could be enormous. Vásquez)Įmily Bell, the director of the Tow Center for Digital Journalism at Columbia Journalism School, went even further, equating Musk’s moves to alter a crucial communications platform as "the destruction of civic infrastructure." In Musk’s vision for a super app, offering "the ability to conduct your entire financial world," there aren’t yet new products or service announcements, but rather the promise of things to come, and most importantly, the end of Twitter.Ī workman removes a character from a sign on the Twitter headquarters building in San Francisco, Monday, July 24, 2023. In a move that experts say will vaporize billions of dollars in value, Musk has said goodbye to Twitter and the visuals and verbiage people have long used to describe it. In Elon Musk’s rebranding of Twitter, however, the destruction of the old, valuable identity seems to be the point. While the rebrands drew criticisms - a strategic misstep or management’s confusion over what appeals to the public - both kept the old, valuable brands intact. And when the streaming service HBO Max ( WBD) ditched the HBO name and became Max, the move was seen as a way to broaden the platform’s appeal beyond the flagship network. "You're not even going to even be able to believe your eyes after a while cause of deep fakes getting better.When Mark Zuckerberg introduced the world to Meta ( META), he shared a corporate vision that went beyond Facebook and into the metaverse. "I knew the AI shit was gonna be wild but watching this show 'Deep Fake Love' is really putting things into perspective," tweeted one netizen. It's safe to say that folks on Twitter had their misgivings as well. Whatever deepfake tech the show's creators are using is incredibly convincing, and we can imagine that the clips could have a lasting mental and emotional impact what exactly those impacts might be, however, and how long they might stick around, is unclear. It could be argued, as the Hard Fork hosts did, that mainstreaming the tech for the bizarre premise of "Deep Fake Love" might normalize a potentially dangerous tech before we understand the breadth of impact.Īnd to that end, there's still very little in the way of research regarding the psychological impact of deepfakes. This is a burgeoning technology, and while in some cases it's been used for absurd fun, it's most often used for abusive purposes - scams, misinformation, and perhaps most insidiously, inserting real people into porn without their consent. Not to get all high and mighty about bad reality television, but there are some serious moral and ethical ambiguities here. In another particularly dark turn, per Decider, part of the premise of the show is that the couples didn't actually know that they would be subjected to the deepfaked clips. Obviously, this premise is a dystopian nightmare - as Platformer's Casey Newton put it on The New York Times' Hard Fork podcast, "God does not exist in the universe of 'Deep Fake Love'" - and we would not wish this psychological torture on anyone. It’s not clear how many people were affected seems like it’s more. Your recent behavior has violated company policy. We regret to inform you that your employment is terminated immediately, they’re being told over email. At the end of the show, the couple who guesses correctly more than anyone else wins 100,000 euros (that's about $110,000 in US dollars) because this is the world we now live in. NEW: Employees who have criticized Elon Musk in Twitter’s Slack channels were fired overnight over email. Participants then have to guess whether the videos are real or cooked up by the AI. Yes, seriously, and from the streaming service that brought you "Black Mirror." The Spanish-language program asks participants to watch the cheating clips, many of which are just convincing fakes. To wit: in fresh new manmade horror, a Netflix reality show called "Falso Amor," which translates to "Deep Fake Love," splits five real-life couples up into two different houses, adds a bunch of hot singles to the mix, and then subjects individuals to the experience of watching their partner cheat on them in videos that may or may not be deepfaked. Just when you think reality TV can't stoop any lower, it does it yet again.
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